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Privacy Policy
Effective Date: 1 November 2023

1. Introduction
ProItUp Optics ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information when you visit our website and use our services. By accessing our website or using our services, you consent to the practices described in this Privacy Policy.

2. Information We Collect
2.1. Personal Information: We may collect personal information, including but not limited to, your name, contact information, billing information, and shipping address when you make a purchase on our website or sign up for our newsletter.
2.2. Device Information: We automatically collect information about your device, such as your IP address, browser type, and operating system, to improve your website experience and ensure the security of our services.
2.3. Usage Data: We collect data about how you interact with our website, including the pages you visit, the products you view, and the actions you take.

3. How We Use Your Information
3.1. We use your personal information for the following purposes:
•    To process and fulfill your orders.
•    To communicate with you about your orders, including order confirmations and shipping notifications.
•    To provide you with customer support and respond to your inquiries.
•    To send you marketing and promotional materials, including newsletters, offers, and updates (if you opt-in).
•    To improve our website, products, and services.

3.2. We do not sell or rent your personal information to third parties.

4. Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including any legal, accounting, or reporting requirements.

5. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to collect information about your browsing behavior on our website. You can manage your cookie preferences through your browser settings.

6. Security
We employ reasonable administrative, technical, and physical measures to safeguard your personal information and protect it from unauthorized access, disclosure, alteration, and destruction.

7. Your Choices
You have the right to:
•    Access, correct, or delete your personal information.
•    Opt-out of marketing communications.
•    Disable cookies in your browser.


8. Changes to this Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes through our website or by email.

9. Contact Us
If you have any questions or concerns about this Privacy Policy or your personal information, please contact us at:
ProItUp Optics /

10. Applicable Law
This Privacy Policy is governed by the laws of South Africa.

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